King of the Signs

November 3, 2011
Tower of London

"Castle. That way."

Found … outside the Tower of London (England). Pointing to … the Tower of London (England).

It’s elegant. It’s helpful. It’s honest. It’s the greatest sign ever made.

Yup.


How to Butcher a Simple Message, example 3,912

October 1, 2011

Sent from Sarah in upstate New York …

She never made it to the lagoon, if you're wondering.

This gem of a sign was found in a hotel bathroom next to stacks and stacks of towels, I’m told. A bad sign. A confusing sign. Lord knows how many towels are used improperly.


Where am I going?

September 6, 2011

At least there's an insightful news ticker down there.

A nice find on Failblog.org, reposted here in honor of that last great milestone of summer — Labor Day. How much do we love these airport Departure/Arrival screens? Designed to fulfill such a simple need, most of them suffer from such a simple yet stifling usability gaffe. They cycle through the flights, gates, and city info waaay too fast. They mean well. They do. But it doesn’t matter how big the screens or the font size is, most of us still need time to sort out our ABCs.  “N is after L in the alphabet, okay.  Okay..  ah-ha! New York.”  But no sooner you find your flight it’s gone isn’t it, refreshed in a column over, or two, or three TV panels away.

Slooow down, Airport Flight Departure Information screens. We’re in a hurry but we ain’t going that fast. We’re not machines like you. Not yet.

And get that anti-virus updated. It’s a sick world out there.


The Great Summer Shake Up

August 21, 2011

In fortunate parts of the world, summer often goes hand in hand with rest, travel, introspection, and micheladas. For some, summer brings a dizzying array of new experiences, connections, and insights. For others, it is a big reset. A step back towards our natural beginnings in those hot, muggy environments we all came from (whether that be the womb or the tropical climates where we evolved as a species). For many, summer is all about change.

Big change. Small change. Change.

However you slice it, the time has come for the Infinite User to change. Maybe it wasn’t the season alone. Maybe it that was that fateful weekend I watched all three installments of The Matrix (which are far better on DVR with the power of the rewind, by the way). Or that fine summer read, a good story can shake things up. Or shark week. Blame shark week.

Sign in London, England

Now *thats* a Construction sign -- banged up good.

A new era is upon us. And this weblog. One of opening in the gates and letting in the sun. Sharing faster. More insights, less delay. Posting, rampant posting. There is a time for the insightful thought piece. And these will come. But we have been catapulted into the era of the short attention span. It’s a glorious world out there, and it must be broken down. With more lessons and fewer words.

So with that, in the spirit of construction, change, progress, and summer — I’ll kick it off with a sign spotted in the bustling heart of London, England. A Construction sign. You’ll notice it actually has no words. But it does have a silhouette with a shovel. And wear and tear. A lot of it. It’s a gritty sign. A seasoned sign. One with character. One that tells a story and fulfills its purpose without using a single word. One that sends a message arguably better than its fresh-off-the-press counter-parts. There’s a lesson in there, go find it. And go to Europe too. Good food, cool buildings.

Stay tuned for more. (Much more.)


Life’s Easy in the Sunshine State

March 23, 2011

A recent trip to sunny south Florida unveiled a surprising number of simple-yet-effective designs scattered throughout the region. Maybe it’s part of an effort to cater to the high proportion of Florida residents who are elderly (a huge theme of 21st century design). Maybe it’s because many of Florida’s neighborhoods are so new and shiny, not bogged down by the old conventions and standards that other dense urban areas suffer from. Maybe the state is quietly harboring a large number of crafty designers — drawn south to the tropical climate. Whatever the reason, good work Florida. You’ve reminded us that its not always the knock-out designs that improve our world, that sometimes getting the basics right is most important of all.

Let’s start with my absolute favorite: a standing shower where the knob is actually in a logical place. Where you can turn the water on and control flow and temperature without getting wet. No more turning on the water on one side of the curtain and getting in the other side. No more awkwardly craning your naked body to dodge the water that may be too cold or too hot (It’s okay, we’ve all done that). It’s a shower that’s designed for showering. Beautiful.

Staying with the bathroom theme, this Florida bathroom had two doors, one that opens to the house and one to the outside. I scratched my head on this one for a while. Then I realized it’s Florida. It’s always nice out. There are patios and pools for entertaining. Bathrooms that may need to be accessed by guests. People in beach towels. Guests who you might not want to trek through the rest of your house. Sensible.

These parking space numbers on a coastal stretch in Palm Beach were labeled next to the car as opposed to painted under the car on the space itself.  So you could read them once parked. Smart.

“Beaches… THAT way.” I’m told, when crusing down I-95 on a sunny Saturday. Some highway signs understand their audience (as seen on other coastal freeways). Always refreshing.

Then there’s the Sun-Pass: a digital highway pass that beeps back at you when it’s been read by the toll sensors, as opposed to doing nothing at all. That’s called feedback, that’s a good thing. It’s still an ugly gray box stuck on the inside windshield, but at least it communicates. No more speeding through the toll-booth wondering whether you’ll be receiving a ticket in the mail in five to eight weeks. Hear the beep, know you’ve paid your toll, rest easy.

And of course, rocking chairs strategically placed in a waiting areas are always a win. As I’ve called out before. Works just as well as on the front porch. The ones pictured here were found in a South Beach hotel lobby.

Rock on, South Florida.

Rock. On.


“This bag is not a toy” – a poem

December 8, 2010

This garbage bad has a note
A warning sign of sorts
I tells of danger and reminds us well
That it’s just a bag of course

Its printed twice, down the side
Trying to play on fear
In us the manufacturers confide
that there are dangers looming here

And let me ask, what little girl or boy
that came across this plastic thing
would mistake it for a toy?
(There’s not even a built-in draw-string)

Those special few to which it might look fun
I’d guess are too young to read
So the note is likely for adults
a point I will concede

Still it seems a bit overboard
A waste of ink at best
How ‘bout simply: “Keep away from kids”
And getting rid of the rest?

Just to be clear to those reading on
I’m not against safety
Just think we should pick & choose our words
I’d think most would agree

So I say, it’s silly sign
But just to make a splash
I thought I’d write it all out in rhyme.
Okay, time to take out the trash (seriously)

[Author's note: please excuse the highly unconventional ABCB, ABAB (x3), ABCB (x2), ABAB format]


Signs of Southern California

December 10, 2009

"Beaches it is I guess. I mean I'm already on the way there.. "

(In honor of my first sub-zero degree day in Chicago, let’s talk about somewhere warm.) You can tell a lot about a place by its government-sanctioned signage. One of the more obscure reasons I love San Diego is because of its signs, and how they always seem to communicate more than the obvious.

Plastering the freeways are signs for “8 West – Beaches.” Everywhere. Not LA, not Palm Springs, not another town or city, but Beaches. The direction of beaches… all of them (you know, cause they’re all right next to each other). It must be tough driving to work every day past a dozen signs reminding you of a place that you’d rather be besides than your office. Cruel and unusual for commuters, helpful for tourists, and all around very telling of the culture down there. Does this not seem to hint where priorities lie in this sunny corner of America?

While many cities around the world are full of subtle cues (and small signs) that label their various urban districts, San Diego likes the massive in-your-face approach. These twenty-foot tall behemoths of signs serving as gateways between their ‘hoods. They stick out. They can’t be avoided. They glow at night, even through the thickest of fog that comes off the ocean and floods the city. They make sure you always know where you are. But I’ll tell you what else…. they also communicate confidence, and a certain pride in their neighborhoods that you don’t see everywhere. Where do you think you are? You’re in NORTH PARK – that’s where!

So next time you’re traveling and see a sign that seems out of the ordinary, look harder. Read deeper.


Colors of eCommerce

October 19, 2009

colors

Remember the first time you noticed that the biggest fast food chain restaurants all had red and yellow in their logos? If you’re at all like me (which you may not be..) the excitement of this discovery was quickly overcome by the realization that originality often comes at a premium in this world. And that sometimes successful business meant borrowing, and borrowing some more.

Well another similar color pattern has emerged in our consumption-driven economy. Blue and orange have seemed to end up wherever mass business transactions appear on the mighty internets, with  eCommerce giants Amazon, eBay, Walmart, Sears, and Zappos all incorporating the colors into their pallets. There’s no doubt color can have a strong impact in design, but while physiological studies claim to tie the colors red to appetite, it’s not so clear that blue and orange equate to “buy” as much as this is just another game of follow the leader.

The implications of the new blue and orange internet take-over aren’t so clear. Much like restaurants and fast food, many reputable eCommerce sites don’t use these colors – but the largest ones all seem to. It would interesting to take a look at how the color coordination of fast food affected the greater restaurant and food-consumption market. (Volunteers?)

Here’s one prediction though: wearing blue and orange clothing together will become less fashionable by the day …making you look more and more like a website. Kind of like wearing red and yellow tends to make you look like a giant hotdog. Speaking of food..


Heady Signs Off the Beaten Path

September 22, 2009
There's no "right" interpretation of the human form, right?

There's no "right" interpretation of the human form, right?

One night I was driving on a dark dirt road in the heart of rural Costa Rica when I came across this sign.  It seemed so familiar, but something was off about it, so I hit the brakes and looked closer.

It wasn’t its beat-up condition, nor the fact that we seemed miles away from any school that caught my attention. It was the silhouettes of the figures, their heads, they were huge! Far larger than the heads on the US version (pic on the right). Was the added emphasis to help humanize the picture in an effort to get drivers to slow down? Maybe they just didn’t grasp anatomy down there the same way American sign-makers did (real people’s heads are normal-sized down there). 

Later I looked back to the American version and noticed that at least on the Costa Rican sign the people had feet, let alone heads that are attached to their bodies. I cursed myself for looking too far into it, but I guess working in the design world has resulted in such observations becoming a staple of my life, wherever I go. 

So for now I’ll chalk it up to different artistic interpretations of the human form. But I figured it was a note-worthy distinction none-the-less. Indeed, indeed.

(Costa Rica is an incredible place to visit by the way, with a dizzying array of attractions and some of the most accessible and well-preserved natural beauty I’ve ever seen.)


What the ‘L’ Taught Me About Design

July 18, 2009

On a recent sunny summer afternoon I hopped off the Chicago ‘L’ and found myself in front of what appeared to be the station exit under a big bold sign labeled “Out”. But I hesitated. As clearly as it was marked, I didn’t see so much an exit but a human death trap: a giant carnivorous plant with rusty iron teeth. Add the deafening rumbling of the train above and the high-pitched squeal of the aging turnstile and it was a less-than-inviting gateway into urban America.

This man took his chances.

This man took his chances.

Call me melodramatic, but this was my instinctual response to encountering the exit , my emotional response. I had consciously realized it was an exit of course, but it was my survival instincts – all processed in a fraction of a second after digesting my environment – that held me back. And in this case it was my hesitation that declared the victor in the clashing of my logical and instinctual halves.

So I waited and held my breath and let someone else brave the path before me.  I finally stepped out, free at last, but not without a chilling reminder of another important design guideline. Functional clarity (what something does), and emotional design, (the feelings a design evokes, usually based on aesthetics) should both be taken into account when designing, systems, gadgets, environments — everything. Simple enough, right? And no, I’m sure next time I won’t hesitate before leaving the station.


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